Millions of people worldwide struggle with body-focused repetitive behaviors (BFRBs) like hair pulling (trichotillomania), skin picking (dermatillomania), and nail-biting. These often subconscious habits can lead to emotional distress, physical damage, and social isolation. While traditional BFRB treatment therapies can offer some level of relief, many individuals continue to explore complementary tools to better manage their behaviors. Enter HabitAware, a company founded on personal experience and guided by a mission to help individuals build greater awareness and self-management skills in relation to their BFRBs.
