Wearables startup HabitAware raised an undisclosed amount from hardware accelerator HAX and venture capital firm SOSV, according to MoneyTree. HabitAware makes the Keen bracelet, which vibrates when users engage in repetitive habits they are trying to break, like nail biting.
Dealing with the stress of everyday life can be rough, and that’s outside of the added pressure of a global pandemic. As COVID-19 continues to disrupt our sense of daily normalcy, countless Minnesotans are facing uncertainty, isolation, and fear.
Have you heard of trichotillomania? How about dermatillomania? Both are known as “body-part repetitive behaviors”—in this case, hair pulling and skin pulling. To help break habits like these, Minneapolis-based HabitAwaredeveloped a smart bracelet called Keen that detects repeated motions and issues a vibration to alert users to their actions.
Now, in the age of coronavirus, the Keen bracelet has found a new way to help.
It's important that Keen fits snugly. Here's a quick guide to help you decide which bracelet size to order: