Minnesota Wearable IoT Startup HabitAware Has Joined HAX Hardware Accelerator In China

February 24, 2016

Minnesota wearable startup HabitAware has recently joined Hax, an international accelerator for hardware makers. Cofounder Sameer Kumar says his company is one of 14 selected from around the world to participate in the spring cohort. HAX is a well known and widely respected hardware accelerator situated between Silicon Valley and Shenzhen, China. 




Also in Press

Best Inventions 2018: Bracelets That Help Kick Bad Habits

November 20, 2018

TIME Magazine Best Inventions 2018: HabitAware Bracelets That Help Kick Bad Habits
Aneela Idnani hid her stress-induced hair pulling for 20 years. So she founded a company, HabitAware, to create one. Its flagship product: Keen, a sleek, smart bracelet that users program to pick up on repetitive motions, such as hair pulling, skin picking or nail biting.

Read More

After Minnesota Cup win, tech startup HabitAware works on fundraising round

November 18, 2018

StarTribune HabitAware
For most people, biting their nails is just a bad habit, but for many with mental health issues, it’s a symptom of something much more serious. Moreover, if this helps people who pull hair, a condition known as trichotillomania, it also could help folks who pick their skin or binge eat to satisfy anxieties.  The HabitAware founders are in the process of raising up to $2 million in their inaugural formal round of capital raising.

Read More

Investor Arlan Hamilton urges peers to support diverse startups

November 15, 2018

Finance and Commerce HabitAware

Arlan Hamilton is founder and managing partner of Los Angeles-based Backstage Capital, which has invested more than $5 million in 100 startups whose high-potential founders are people of color, women or LGBTQ. Two of those startups are in Minnesota, including Minneapolis-based HabitAware, the winner of the $50,000 grand prize in the 2018 MN Cup entrepreneurial competition, and the developer of a smart bracelet to make users aware of hair-pulling and other unwanted repetitive behavior.

Read More

Sizing Guide

Not sure which size is right for you?

It's important that Keen fits snugly. Here's a quick guide to help you decide which bracelet size to order:

(images not to scale)

Ready for "Keen" Awareness?

Our 3-min email shares 1 actionable tip weekly to help you manage your hair pulling, nail biting or skin picking & CHANGE FOR THE BETTER.