Don’t wait ‘til the damage is done.

Gentle reminders lead to powerful healing.

Connect & Learn Together!!!

A 2-day celebration of BFRB Recovery:

📆 Sat Sep 27 & Sun Sept 28
🌎 Attend virtually or at a local "watch party" in GA, OR, MO, and NY
👩‍⚕️ Panels with expert treatment professionals
💫 Inspiring short-form "lightning" talks from people with lived experience
🫶 Breakout space to connect, make friends, and share your truth

Register Now
  • 50,000+ Users Trust HabitAware

  • 2,500+ Therapists Recommend Keen2

As seen in....

  • 1

    Autopilot to Awareness

    Autopilot to Awareness

    Select your behavior and the device vibrates, like a “hug” on the wrist, to gently notify you.

  • 2

    Hated to Healthy Behaviors

    Hated to Healthy Behaviors

    Learn to pause and replace with the right healthy strategies for you with our BFRB Recovery Starter Class.

  • 3

    Alone to Healing Together

    Alone to Healing Together

    Virtual Peer Coaching and our Online Community give you access to insights from people who have been there and peers who are going through the same journey.

More than 5 in 6 of our users reduced unwanted behaviors.

HabitAware Trichotillomania Solution

"The first step is being aware and bringing it to your attention... [this product] really is a brilliant idea."

Order Now

Break the Trance and Retrain Your Brain with HabitAware

Take control of hair pulling (trichotillomania) skin picking (dermatillomania) and nail biting (onychophagia) with our evidence-based buzzing bracelet, helping increase awareness and confidence and reduce shame and unwanted behaviors.

“The bracelet is affordable for the difference it can make in your life”

–Le Metric Hair & Beauty

  • A shield with a check mark on it.

    90-Day Guarantee

    Experts say behavior change takes ~66 days, with Keen you get 90

  • A dollar sign icon in a purple and orange square.

    $30 Off 2 Keens

    Enter code SETOF2 at checkout to save

A group of people sitting on a couch in a living room.

We care about you.

We know firsthand how difficult it can be to manage Body-Focused Repetitive Behaviors. Everyone on our team has a BFRB, or a loved one with a BFRB.
When no solutions were available, we created HabitAware for you.

Our Story