Aneela Kumar is a Minneapolis based entrepreneur that appears to be just another one of those passionate, innovative, hard working women. But for over 20 years she had a secret. She was a hair puller. She would find herself pulling her hair out after the fact, not even realizing she did it.
Like all true entrepreneurs, she had to figure out a way to solve this problem for herself. She knew that somehow she could use technology to do this and the idea for Keen was born.
You, she reminds, are who’s really in control. And that’s where Keen comes in. When the bracelet vibrates, it’s bringing the picking compulsion from the subconscious into the conscious — giving you the ability to then consciously say to yourself “my hands are not where I want them to be”.
It's important that Keen fits snugly. Here's a quick guide to help you decide which bracelet size to order: