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Habitaware – Breakthrough technology for habit awareness and BFRBs

June 26, 2016

The physical consequence of repetitively pulling one's own hair causes the person immense shame and embarrassment so people with trichotillomania, like co-founder of Habitaware Aneela Kumar, often suffer in silence, going to great lengths to hide the evidence of their shame. It was only when Aneela married Sameer Kumar and he one day discovered that she had no eyebrows that she decided to tell someone the secret she had kept for 20 years. 




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BFRBs aren't just bad habits that can be broken by sheer power of will— long-term treatment consists of identifying and treating the root cause of the behaviors, and even then, it's not guaranteed that they will stop. Many individuals suffering with BFRBs find themselves subconsciously repeating the behaviors, making it all that more difficult to combat them in the day-to-day.

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Game-changing device for people with body-focused repetitive behaviors
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At 17 years old, Aneela Idnani was struggling with the loss of her father. Over time, she developed a mental health condition known as Trichotillomania, a compulsion to unknowingly pull out one’s hair as a self-soothing mechanism.

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With Keen Awareness, Aneela Idnani Is Helping People Break The Cycle Of Body-Focused Repetitive Behaviors
With Keen Awareness, Aneela Idnani Is Helping People Break The Cycle Of Body-Focused Repetitive Behaviors

August 11, 2022

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HabitAware Keen Sizing Guide

Not sure which size is right for you?

It's important that Keen has a snug fit on your wrist. Here's a quick guide to help you decide which bracelet size to order:


Keen2


Sporty Keen (original)