St. Louis Park startup receives grant to test bracelet to prevent hair pulling

A buzzing bracelet created by a local startup company seeks to counteract a condition known as trichotillomania — the habitual, often subconscious, urge to pull on hair, eyebrows and eyelashes.

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HabitAware Trichotillomania Solution

"The first step is being aware and bringing it to your attention... [Keen2] really is a brilliant idea."

–Howie Mandel on the Marcus Lemonis podcast

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