Why It's So Hard to Treat Compulsive Hair Pulling

Individuals living with BFRBs often keep their condition a secret, hiding the physical effects with makeup, wigs, and layers of clothing. As a result, many are surprised to learn just how common these disorders are.

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HabitAware Trichotillomania Solution

"The first step is being aware and bringing it to your attention... [Keen2] really is a brilliant idea."

–Howie Mandel on the Marcus Lemonis podcast

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