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HabitAware Wins Top Prize at Meda’s $1 Million ...

HabitAware, a local tech startup developing a smart awareness tracker called Keen to stop behaviors like hair pulling, nail biting and skin picking, took home the top prize at the...

HabitAware Wins Top Prize at Meda’s $1 Million ...

HabitAware, a local tech startup developing a smart awareness tracker called Keen to stop behaviors like hair pulling, nail biting and skin picking, took home the top prize at the...

Wellness in Color: The Pressures of Perfection

Welcome to “Wellness in Color”, a podcast series that explores perspectives on mental health to reshape the cultural language of mental illness. Interview Guest: Aneela Kumar, Co-Founder, HabitAware

Wellness in Color: The Pressures of Perfection

Welcome to “Wellness in Color”, a podcast series that explores perspectives on mental health to reshape the cultural language of mental illness. Interview Guest: Aneela Kumar, Co-Founder, HabitAware

Mental health becomes market for health-tech st...

A growing number of Twin Cities startups are launching to tackle mental- and behavioral-health conditions with software and other technology. Aneela Idnani Kumar, Co-Founder of HabitAware, discusses Keen, a smart...

Mental health becomes market for health-tech st...

A growing number of Twin Cities startups are launching to tackle mental- and behavioral-health conditions with software and other technology. Aneela Idnani Kumar, Co-Founder of HabitAware, discusses Keen, a smart...

15 Inventions That Will Make Your 2019 a Lot Mo...

Now 2019 may have already started but do not worry you still have time to kick start your year off with the right product or invention. If you are looking...

15 Inventions That Will Make Your 2019 a Lot Mo...

Now 2019 may have already started but do not worry you still have time to kick start your year off with the right product or invention. If you are looking...

The color of money: Meda challenge awards $1.47...

Last week, the business incubator awarded a total of $1.475 million in financing to nine small businesses from around the country, including Minnesota’s own HabitAware. The Shark Tank-like competition — which asks...

The color of money: Meda challenge awards $1.47...

Last week, the business incubator awarded a total of $1.475 million in financing to nine small businesses from around the country, including Minnesota’s own HabitAware. The Shark Tank-like competition — which asks...

Startups Like HabitAware Show Tech is Taking Me...

Aneela Idnani Kumar, CMO of HabitAware, is open about her decades-long struggle with trichotillomania – a disorder that, for her, resulted in the irresistible urge to pull out her eyebrows and...

Startups Like HabitAware Show Tech is Taking Me...

Aneela Idnani Kumar, CMO of HabitAware, is open about her decades-long struggle with trichotillomania – a disorder that, for her, resulted in the irresistible urge to pull out her eyebrows and...

  • "Thank you for your faithful emails, they are a source of great motivation for many of us. I actually think of my Keen as a "helper", a unique tool to remind me when I am slipping into my danger zone."
    - L.M.

  • "This newsletter is excellent...I credit the mere existence of this product and the feeling of community fostered by this newsletter, as two of the catalysts that helped free me from my shame and self-loathing in regards to my trichotillomania."
    - D.M.

  • "I won’t unsubscribe. You changed my life. Pull-free for almost 3 months. Thank you for all you do, I haven’t felt this confident in over 10 years."
    - S.M.

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